Our Story Critically Endangered Eco Friendly Clothing T-shirts

saving species

Less Than is the culmination of a life-long passion for animals and the natural world. Somewhere between the TV glow and the muddy real world outside, a fascination took root, one that grew into a deep respect for the wild places and admiration for the species that hold them together.

Less Than began with a simple, stubborn determination: to protect the many critically endangered species whose survival now depends upon our support. I chose to make eco-friendly clothing, because what we wear can say a lot about what we stand for. Each piece is designed to help spotlight a particularly species on the edge, and each purchase helps directly support the conservation work that keeps those animals and habitats alive.

I hope youโ€™ll share these values, and feel the same quiet pride that wearing Less Than brings.

be part of our journey

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